Month: January 2022

Small Business Strategies That Need to Evolve in 2022

Priya Murugarajan

“Customer is King” is a common term referred to in the business world. Be it any industry, you always know that your business entirely works upon your customer’s needs, demands, addressing their pain points via products, service, and the overall experience. As the global pandemic hit, companies have dramatically changed the way they do small business over the course of two years. Simply put, small businesses must adapt to survive post-pandemic for the future customer and beyond. Most successful brands understand that their customer is the center of every decision…

Workplaces Poised for Positive Makeover in 2022

Arkadev Ghoshal

New Zealand’s Prime Minister Jacinda Ardern was on November 8, 2021, telling her country how she and her administration were charting the way ahead amid an apparent waning of the pandemic when her three-year-old daughter interrupted the live video feed. A somewhat-flustered but still smiling Ardern told the toddler to go back to bed, before turning to the camera and apologizing to the people. The video went viral, but it was neither the first nor the only one of its kind. From newscasters to techies to streamers, people across the…

SMALL ENTERPRISE BUSINESS AWARDS 2021

Small Enterprise India

This Year, Wadhwani Foundation associated with Aspire Media as a Knowledge & Empowerment Partner. The registered nominees will be provided with the benefits of the Wadhwani Advantage program. The aim of the Wadhwani Foundation is to upskill SMEs by conducting personalized training and intervention and build capabilities, focused on ‘Growth’ and ‘Efficiency’. The objective is to make these SMEs competitively positioned in their industry and become challengers or leaders in their respective segments. On partnering with the Wadhwani Foundation, Dojo Jose, Founder & CEO, Aspire Media Pvt Ltd said, “We at Aspire Media are thrilled to partner with Wadhwani Foundation to offer an exclusive program…

E-Commerce Trends in 2022

Maeen Tanweer

Success requires flexibility, innovation, and dedication apart from hard work. E-commerce, the ever-changing industry, has started following the business trends for 2022. Several new trends pop up every now and then to help businesses grow and survive the competition, and the same will be with 2022. The Pandemic has slowed down, and vaccination is in its middle; eCommerce businesses will forward into 2022 with a vision and mission for up and swift growth. 2021 has made “The New,” “The New Normal.” We moved forward with a tectonic shift to acquire…

Key Trends That Will Affect Employee Experience in 2022

Maeen Tanweer

2020 and 2021 have shown us a paradigm shift in the way we work. It also made us understand how to deal with changes in our work lives. Now. 2022 will most certainly be the year where HR will also see the transformation in the form of waves that have rippled across the beginning of the pandemic. 2021 was the year where HR and its roles were reinvented and solidified. 2022 wil be much more than that. It will emphasize how HR can add value to a business. During the…

Emerging Stronger from The Pandemic, Doing Business in Future and The Opportunity

Maeen Tanweer

The world has been facing a challenging time. We adapted, survived, and thrived during the Covid 19 Pandemic. Here comes the important part, do we continue from where we left off or is it a new beginning? Perhaps the crisis regarding the global social, economic, and health concerns will change everything and develop a “new normal.” The global pandemic paved the way to redefined business strategies, performance, and success. It’s leading to a new reality where digitization is a significant concept and businesses are evaluating and learning new ways of…

Trends In Supply Chain Management and Logistics For 2022

Yamini Lamba

The COVID 19 pandemic disrupted nine out of ten things all around the world and more so among all the industries e-commerce is continuously facing increased supply pressures to keep up with the increased demand due to the shift of a significant number of consumers to online platforms for shopping from perishable to non-perishable items all around the world. This has compelled suppliers to take up innovative ideas to keep up with the increased pressure which has resulted in the birth of new trends from next-level automated warehousing to need…

Contactless Shopping Trends to Look Forward in 2022

Harshini Venkatasubramaniyan

Consumer habits have changed a lot since the pandemic and the retail market is constantly upgrading to meet the new consumer demands. Here are a few contactless shopping trends that will scale up small businesses in 2022. The past two years have shown us different shades of life, technology and business. Gearing up for a new year now is about understanding the new normal in 2022 and adapting your business according to the recent trends and changes. So much has changed with the way the different levels of business work.…

Recruitment And Hiring Trends To Adopt In 2022

Harshini Venkatasubramaniyan

Talent acquisition and hiring are taking new shapes. The changes in hiring and sourcing talents started in the pre-pandemic period and have only been accelerated in recent times. The traditional workspace is changing and so are traditional jobs, skillset and hiring methods. Job seekers are looking for different qualifications in the companies and organisations are changing the hiring procedures and necessities. Technology is the King today and will likely rule the upcoming years. LinkedIn research reveals that over 150 million technology-related jobs will be created in the next five years.…

How Do We Prepare for The Next Normal?

Small Enterprise India

The detection of the newest Covid19 variant called Omicron has confirmed the fact that businesses are operating in a time of profound uncertainty and these uncertainties are here to stay for as far as the eye can see. The question that takes centre stage in all this is- how do businesses equip their organisation with the necessary skills and resources to prepare for the next normal? Before answering that question it is important to know what the new normal is. It refers to the changing environment and conditions that people…

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