Business Networking

Networking…well, although this term has gained popularity since the inception of Internet, it has been in existence from the time humans began interacting with each other! Sociocultural evolution during the Paleolithic age connected people to share information and tips regarding hunting, foraging or fishing. Well, this is networking. With the inception of Internet, especially social media, business networking plays a…

Marketing: An Important Aspect in Customer Acquisition, In Spite Having a Great Franchised Brand

I have travelled almost all over the country and I have seen an important phenomena across all markets. You will find almost all the competing brands positioned in the same market and they will be stone throw away or next door or ground floor or first floor and this give the opportunity for the consumer to choose from the choices…

Shoestring Budget Planning for Marketing your Small Business in 2020

Launching your company after creating an innovative service or product that people would like to buy is the initial step of your business. What to do to take the next step of spreading the word about your business or to promote your product? Irrespective of how innovative and the useful product you offer to the world, you cannot survive and…

Try these 8 Digital Marketing Plans to get over the COVID 2019 Crisis this year

Aren’t we all a part of history right now? The COVID-19 contagion has affected every industry and you can be sure it will change everything from the way people go shopping to how they mingle with each other. With over 227,000 coronavirus cases in India, the COVID 2019 outbreak and lockdown is affecting everyone. Events like businesses forced to close…

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