TOP 10 CRM FOR SMALL BUSINESSES AND THE BENEFITS

CRM (Customer Relationship Management) is a category of software that aids companies in organizing, managing, and specifically tracking their customer interactions. The CRM can also help you store customer data, which you can efficiently utilize to streamline the sales and marketing operations and increase customer service throughout the entire organization. This data also includes the user activity, client lifetime value, purchase history, and specific notes on the sales interactions. CRM software tracks the behaviour and actions of your present and potential consumers through your business’s website, social media accounts, or…

FINNOVATE: FinTech for SMEs Concluded with a Positive Impact

A first-of its kind industry event – FINNOVATE:Fintech for SMEs was conceptualized and organized by Small Enterprise India. This conference was a get-together of the top financial institutions, Banks, Fintech companies and SMEs. The vision of the get-together creates a great opportunity for SMEs to learn about the latest trends in FinTech and how financial institutions are catching up with this space to offer their best services and solutions to SMEs.  The target brings the FinTech and Finance experts to educate SMEs that can help solve their financial woes and…

UNION BUDGET 2023 FOR MSMEs AND STARTUPs

With the proliferation of new tech and digital businesses, India is quickly becoming a significant player in the international Startup scene. To put it another way, the Union Budget ’23 will open doors in many other fields. Significant efforts can be made to expand the ecosystem and make the vision of a $5 trillion economy a reality by harnessing the power of technology, with a particular emphasis on data and AI. Moreover, the Budget placed a significant focus on developing MSMEs and Startups, with the carry forward of losses on…

WHY SME LOANS GET DENIED

Small and medium-scale enterprises are intensely involved with the economy of the nation. Some of the time, they also play a pivotal role in pushing up the economic growth of a country. But in most cases, SMEs face many financial obstacles, such as arranging capital to start or running the business smoothly. We can all agree that financial flow is always necessary for running or growing a business. To supplement their economic scarcity, SMEs typically apply for loans, but they are met with heartbreaking denials. In some cases, SMEs are…

SMALL ENTERPRISE BUSINESS AWARDS 2021

This Year, Wadhwani Foundation associated with Aspire Media as a Knowledge & Empowerment Partner. The registered nominees will be provided with the benefits of the Wadhwani Advantage program. The aim of the Wadhwani Foundation is to upskill SMEs by conducting personalized training and intervention and build capabilities, focused on ‘Growth’ and ‘Efficiency’. The objective is to make these SMEs competitively positioned in their industry and become challengers or leaders in their respective segments. On partnering with the Wadhwani Foundation, Dojo Jose, Founder & CEO, Aspire Media Pvt Ltd said, “We at Aspire Media are thrilled to partner with Wadhwani Foundation to offer an exclusive program…

LinkedIn Marketing Hacks for Small Businesses to use in 2020

Yes, this piece of information is about how to market your small business in 2020 using the LinkedIn platform! You might be extremely excited about your recently launched startup and eager to watch it grow! Is it that simple? Of course, it is if you know how to leverage different networking sites! LinkedIn is one of the most popular and highly professional social networking sites where you can see your business reach new benchmarks! For your business, you need to approach people and great to start with LinkedIn. Start with…

How are Digital Payments Helping Transform the SME Industry?

In this new age of ecommerce and digital payments, we are walking towards transforming India into a major economic powerhouse. A number of government reforms and initiatives have been introduced with the aim to bring about a huge change in the country’s financial system. SMEs and MSMEs play an important role in improving the economy and are considered as the backbone of the Indian economy. Therefore, the development and progress of these small and medium firms are a top priority. However, issues like roadblocks in the company’s expansion, untimely credit…

Technology as Business Enabler for SME

Our passion for technological innovation has led to a phenomenal change in the world of business since its inception during the Industrial Revolution. Thanks to the Internet, the business world has unimaginably revolutionized in the past few decades. Innumerable companies have progressed at a rapid scale to grow from tiny startups to world-leading giants. Telecom giant ‘Nokia’ that once sold rubber boots grew to become the world’s number one in mobile phone retail. The world-renowned company ‘Shell’ embraced technology to see exponential growth from its humble beginnings as a shop…

Can Blockchain Prove Beneficial to Small Businesses?

Blockchain, a popular term among current businesses, has shown an increase of 250% in Google searches in the last one year. The US Government had a discussion on its most popular application of cryptocurrency recently. Several companies have shown interest in it and have listed it against their company’s name. The electronics giant, Samsung, from South Korea, has again taken the limelight on June 20th, 2018 by announcing in a press release, the implementation of blockchain for logistics management. Samsung SDS is the IT subsidiary of Samsung whose brainchild is…