6 Ways Browser Isolation can Protect Small Business against Cyber Threats

The internet has now become an inseparable part of every people and business. But every time a person (employee in general) opens any web browser, they potentially expose their organization to unknown threats and different types of malware, ranging from phishing threats to ransomware to Trojans and much more. It is, therefore, necessary for every organization to deploy a robust…

5 Simple Steps to Secure Your Business against Phishing Attacks

Phishing is all about email fraud, which is a type of cyber-attack. A fraudulent person tricks the victims of such a crime into sharing their sensitive information such as passwords, financial information, and usernames. Phishing emails are one of the most popular ones and threatening online crimes that can target thousands of people at once. The advance form of this…

Impacts and 8 Marketing Strategies for Small Business that Suffered from Covid-19

The World Health Organisation has stated the COVID 19 or coronavirus, a pandemic. It’s an unresolved time with several unknowns. We don’t have all the solutions, but there are some pieces of advice for small businesses that may have experienced and still experiencing shifts in their businesses. Everyone has been affected by the coronavirus pandemic, so are the small businesses…

Artistic Journey of Minkoos

A concept design solution for strategic business documents We have a candid interview with Mr. Manish Chaudhary, founder – Minkoos. A Post Graduate in operations management with 15+ years of professional experience across critical to business domains, Manish, worked closely with business promoters & C-Level executives of the leading organization from ITeS, Telecom, Pharma & Healthcare. He has learned and…

8 Influencer Marketing Tips for Small Businesses

Most of us hold the perception that influencer marketing is something that is mainly for larger businesses. Ultimately, social media influencers who are on top such as Kim Kardashian can even charge huge amounts of money for one Instagram story. No doubt that expenditure of this type can’t be often afforded by small businesses, and at times even by medium-sized businesses. Also,…

8 Ways to Keep Pace with Small Business Marketing Trends

Most of the time this turns out to be their major marketing blunder. Marketing strategies often get outdated soon. Thus, it becomes even more important for digital marketers to move alongside the changes and realize their impact on your business. Mobile technology deals with the arrival of responsive web design that has become more and more popular, and even mandatory…

5-Step Digital Maturity for Small Businesses in 2021

There is a great deal of buzz revolving around digital maturity recently, and that is for very good reason. Digital maturity supplies organizations with planned advantages over opponents because it permits them to maintain and attract top candidates, also it permits them to be stronger and more flexible against both technical and market trend disorders. As the pressure of innovation…

Union Budget 2021 : What’s in for MSMEs

Finance Minister Nirmala Sitharaman presented the Union Budget 2021 on 1st of February. Multiple schemes for various sectors were covered in the Budget presentation including MSMEs and startups. Just like all other industries, the MSME sector has also been greatly impacted by the pandemic which eventually lead to the shutdown of various businesses and an increase in unemployment. Although this…

COVID 19 – A Catalyst for the Next Wave of Innovation

The phenomenon, such as pandemics and economic recessions, change the track of businesses, economies, and on a larger scale of government’s decisions thus change the course of history. SARS Pandemic 2002-2004 similar to COVID-19 Talking about recent times, the pandemic of SARS of 2002-2004 brought about a spectacular growth of a then- not so big e-commerce company titled Ali Baba and aided…