Author: Amareta Rodrigues

Key Points to Implement SEO in Small Businesses

Amareta Rodrigues

With globalization and digital technology, search engine optimization (SEO) has proved to be a huge success for businesses of all sizes. With businesses going online, SEO has become a key medium to introduce products to the world. This technique of diverting targeted website traffic from various search engines like Google, Bing and Yahoo to your website is known for numerous advantages that help to take businesses to the next level. Some advantages of SEO include increased website traffic, cheap method of advertising, better brand awareness, high social media exposure etc.…

Business Networking

Amareta Rodrigues

Networking…well, although this term has gained popularity since the inception of Internet, it has been in existence from the time humans began interacting with each other! Sociocultural evolution during the Paleolithic age connected people to share information and tips regarding hunting, foraging or fishing. Well, this is networking. With the inception of Internet, especially social media, business networking plays a crucial role in business development and helps achieve success, as long as it is done correctly. So, what exactly is business networking? It is a process of building connections and…

5 Top Technology Trends for Small Businesses

Amareta Rodrigues

Globalization and technology have made it a lot easier for entrepreneurs to fulfil their dreams. Opportunities for businesses of all sizes to grow and succeed are innumerable. With promising trends emerging each and every year, more and more entrepreneurs are venturing into the world of business. The evolving technology is transforming the way people are developing and running their businesses. Understanding the fact that technology plays a vital role in the growth and efficiency of a business, vendors are developing tech tools that are highly beneficial and cost-effective too. The…

Supply Chain Management in Small and Medium-Sized Enterprises

Amareta Rodrigues

Every organizational system, big or small, aims to control operations and execute projects in the most effective and efficient manner. Supply chain management is the apt system to integrate and connect a product’s workflow, right from acquiring raw materials to production and then distributing the products to customers in a highly systematic and streamlined manner. By implementing this system, businesses can earn good profits as well as lower losses and business failure risks. A supply chain management system is an integration of three main phases: Supply – process of procuring…

Supply Chain Management in Small and Medium-Sized Enterprises

Amareta Rodrigues

Every organizational system, big or small, aims to control operations and execute projects in the most effective and efficient manner. Supply chain management is the apt system to integrate and connect a product’s workflow, right from acquiring raw materials to production and then distributing the products to customers in a highly systematic and streamlined manner. By implementing this system, businesses can earn good profits as well as lower losses and business failure risks. A supply chain management system is an integration of three main phases: Supply – process of procuring…

Technology as Business Enabler for SME

Amareta Rodrigues

Our passion for technological innovation has led to a phenomenal change in the world of business since its inception during the Industrial Revolution. Thanks to the Internet, the business world has unimaginably revolutionized in the past few decades. Innumerable companies have progressed at a rapid scale to grow from tiny startups to world-leading giants. Telecom giant ‘Nokia’ that once sold rubber boots grew to become the world’s number one in mobile phone retail. The world-renowned company ‘Shell’ embraced technology to see exponential growth from its humble beginnings as a shop…