Category: Digital

GLOBAL EXPANSION WITH CROSS BORDER SaaS VENTURES

Small Enterprise India

For nearly all sectors, recent trends are bringing the dream of a global technology platform closer to reality. The globalization of technology services models has contributed to converging customer expectations and preferences across geographies. Moving from physical to digital channels is, therefore, necessary in order to provide straightforward, omni-channel customer experiences and regulatory-driven product standardization across international borders. The ongoing rise in technology costs is another factor in the appeal of cross-border platforms. Increasingly, business demands force IT-specific industries to create advanced analytics, enhance mobile banking, and provide customers with…

Supercharge Demand Generation with Generative AI

Small Enterprise India

As technology revolutionizes the landscape, companies fiercely compete to design creative means of generating product demand. The incorporation of generative AI has garnered significant interest in demand-generation tactics. The capacity of generative AI, a subset of AI encompassing machine learning models that create novel content or concepts, to augment demand generation initiatives is substantial. By embracing the power of generative AI, organizations can fashion bespoke marketing initiatives, enhance lead generation efforts, smooth content production and distribution procedures, utilize predictive modeling techniques, and conquer various hurdles. This article investigates the application…

FROM FЕAR TO FORWARD MOTION: NAVIGATING THЕ FUTURЕ OF ANALYTICS WITH CONFIDЕNCЕ

Small Enterprise India

In today’s data-drivеn world, analytics has become an indispеnsablе tool for businеssеs and organizations across industries. Thе ability to gathеr, analyzе, and intеrprеt data providеs valuablе insights that drivе informеd dеcision-making and stratеgic planning. Howеvеr, as analytics tеchnologiеs advancе and thе volumе of data gеnеratеd continuеs to surgе, a common sеntimеnt еmеrgеs: fеar. Fеar of thе unknown, fеar of data brеachеs, fеar of misintеrprеtation, and fеar of bеing ovеrwhеlmеd by thе shееr complеxity of analytics. Yеt, thеsе fеars nееd, not bе paralyzing. With the right approach and mindset, organizations can…

How to Help 80 Percent of MSMEs to Become More Digitally Engaged

Avni Porwal

Governments can convene different players in an economy to support SMEs. In particular, private-sector companies can lend their expertise and provide access to larger clients and investors. These partnerships can also help SMEs develop their capacity. Ultimately, these partnerships can lead to increased innovation and improved economic development. Focus on Southeast Asia The digitalization of MSMEs is an integral part of inclusive transformation. While the region has a large number of internet users, the rate of digitalization among small businesses is still low. More than 80% of tourism businesses are…

Digital Transformation Framework

Maeen Tanweer

The world is going through a continuous transition. Technology is advancing as well, and businesses are finding new ways to develop and evolve successfully. The always used processes are no longer enough to keep a business going. In the current scenario, clients are more informed and technologically savvy. They also want a company to be updated and connected to them. Digital transformation is the savior of businesses in this regard. It’s a process that helps companies incorporate digital technologies into their business, which is becoming crucial. The businesses are on…

Virtualization and Small Business

Krishnapriya OP

There’s this small business. Trying to face the challenges and establish its name in the world. It’s getting there. Slowly and steadily. Do you know what it needs right now? Technological resolutions. Remember back when you had to invent new games to entertain yourself? You would just do things; You just ran around the playground; You built sand castles, played hide and seek, asked silly questions, searched for the brightest star and pretended to be a scientist. You need that curiosity and invention in your business also. Technological inventions are…

Office Trends to Watch Out for in 2019!

Chaithra M D

Workplaces have to constantly adapt to the changing times if they are to remain relevant. Social trends along with innovations in technology have led to a rapid paradigm shift in the way office environments are being shaped up. Regulations and changes in Human Resource laws too are influencing the working of workplaces. These changes are reforming the work of the Human Resources department of companies. They have to make sure that employees adapt to the changes seamlessly and ensure in the least disruption while preparing for changes. Read on to…