Blog

Sales Tools every Business must have

Mamta Sharma

Running a business has never been a child’s play but the evolving technology and growing reach of the internet and virtual world has made it more complex. It’s equally true that every successful business has a common objective and mindset. They must be well structured, fast and scalable. They have to be competitive, hungry to grow and eager to learn. It’s particularly true for startups and small businesses that focus on B2B sales. But achieving success in business without relying on certain sales tools is not possible. Here are some…

Social Entrepreneurs Who are a Boon to Society

Sabqat Ruba

The world we live in today has evolved from its altruistic nature so much that it has stopped looking at societal problems. Although many inventions taking place almost on a daily basis and technology’s growth at a great pace can benefit the less privileged, society and its problems only truly concern a few. And they are social entrepreneurs, who go out of their way to make life better for the deprived and needy, and whose selflessness beats everything. Here are a few affecting stories of Indian social entrepreneurs we all…

8 Killer Financial Tips for Startups

Mamta Sharma

It might be one of the most grueling tasks anyone can imagine of initiating – A startup. It may sound very profitable and exhilarating but is something that requires a lot of effort. This can be termed as one of the most difficult things an entrepreneur can deal with. Below are some of the tips that can help you with your desired startup even if you have just entered the entrepreneurship business: 1. Right Cash Flow Management Enter and exit terminals of the money are the most important part of…

Virtualization and Small Business

Krishnapriya OP

There’s this small business. Trying to face the challenges and establish its name in the world. It’s getting there. Slowly and steadily. Do you know what it needs right now? Technological resolutions. Remember back when you had to invent new games to entertain yourself? You would just do things; You just ran around the playground; You built sand castles, played hide and seek, asked silly questions, searched for the brightest star and pretended to be a scientist. You need that curiosity and invention in your business also. Technological inventions are…

Six Tips To Run a Successful Startup

Mamta Sharma

With a new buzz and initiatives taken by the Indian Government like “Make in India” and “Start-up India” India’s start-up scenario over the last decade has been in the limelight in recent years. These initiatives gave birth to several investors, start-ups, and accelerators, to support and promote an individual’s entrepreneurial journey. All these activities have resulted in a decent boom in the start-up culture and an entire eco-system in India. So, what’s triggering this ever-changing start-up eco-system? It is, of course, the sudden cultural shift that inspires an individual to…

Shoestring Budget Planning for Marketing

Swathi Bhat

Market planning or budget planning plays a major role in business marketing, further providing means for business growth and success. It outlines the costs involved, strategies to implement, smart tactics and estimated results to achieve over a specific time period. Having a good market plan helps the entire team focus and work towards specific goals, which is extremely important for the success of a business. The amount of time spent in creating a good marketing strategy is negligible, when compared to the risks and unexpected failures occurring due to lack…

The Use of Third-Party and Fourth-Party Logistics in Small Businesses

Sabqat Ruba

Business Logistics simply means having the products or services reach the consumer from the supplier. Logistics is a part of Supply Chain Management and deals with controlling the storage and flow of products in order to meet the customer’s requirements. Logistics management becomes necessary especially when the businesses impose a budget on the storage and flow of inventory. Also, when businesses require maximum transparency – for example, in tracing a Swiggy order or tracking an order placed on Myntra- logistics play a vital role. As a result, variations in logistics…

An “Eggstravaganza” for Egg Lovers

Small Enterprise India

It is the age of start-ups and entrepreneurship. New restaurants and food chains are innovating to get a foothold in the F&B industry and Eggsplore is a great example of food-innovation. Serving a variety of delicious and innovative dishes with eggs as the main ingredient, Eggsplore is a treat to food lovers, especially egg lovers. This fast-food chain started its journey in 2017 and has seen immense success in a short period. However, every business has its ups and downs. Here is Chandresh Kothari, a co-founder of Eggsplore, talking about…

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