Blog

Operation Key to Success in Franchising Business

Chackochen Mathai

I have written about various topics such as how to choose the right franchisee, how to be a good franchisor, what are the various things that we need to look at in a franchising business like finding the right location, having the right branding strategy, fixing the best interior possible without compromising the design and the materials prescribed by the franchisor, having the right HR solutions, having the right marketing and then we saw how a franchise manger need to be in a franchising company and the key role that…

7 Ways Marketing will Change in 2020

Mamta Sharma

With the growing advancement and evolution of modern technology, you can expect the things that are driven by technology to move at the same pace. Digital marketing is one of those things that is going to get affected by the way technology is advancing in 2020. With advanced technology, new tools, and changing algorithms, digital marketers are frequently pacing up with the advancement just to keep up. It’s necessary to stay aware of the continuing trends to remain at the top of the game. Here are the top 7 marketing…

Safety Gear for your Business

Sumaiya Khan

From the first stepping stone to its entire life span, a business faces different types and amount of risks. These factors could be the real deal breaker and can harm the business extensively. Business insurance plays an important role in guarding a business’s future against losses. It protects your business’s assets, income and property from liability that may occur during the operation of a business due to unseen incidents. Business insurance saves your business’s future by minimalizing or eliminating financial loss. In a layman language, often referred to as commercial…

Sales Tools every Business must have

Mamta Sharma

Running a business has never been a child’s play but the evolving technology and growing reach of the internet and virtual world has made it more complex. It’s equally true that every successful business has a common objective and mindset. They must be well structured, fast and scalable. They have to be competitive, hungry to grow and eager to learn. It’s particularly true for startups and small businesses that focus on B2B sales. But achieving success in business without relying on certain sales tools is not possible. Here are some…

Social Entrepreneurs Who are a Boon to Society

Sabqat Ruba

The world we live in today has evolved from its altruistic nature so much that it has stopped looking at societal problems. Although many inventions taking place almost on a daily basis and technology’s growth at a great pace can benefit the less privileged, society and its problems only truly concern a few. And they are social entrepreneurs, who go out of their way to make life better for the deprived and needy, and whose selflessness beats everything. Here are a few affecting stories of Indian social entrepreneurs we all…

8 Killer Financial Tips for Startups

Mamta Sharma

It might be one of the most grueling tasks anyone can imagine of initiating – A startup. It may sound very profitable and exhilarating but is something that requires a lot of effort. This can be termed as one of the most difficult things an entrepreneur can deal with. Below are some of the tips that can help you with your desired startup even if you have just entered the entrepreneurship business: 1. Right Cash Flow Management Enter and exit terminals of the money are the most important part of…

Virtualization and Small Business

Krishnapriya OP

There’s this small business. Trying to face the challenges and establish its name in the world. It’s getting there. Slowly and steadily. Do you know what it needs right now? Technological resolutions. Remember back when you had to invent new games to entertain yourself? You would just do things; You just ran around the playground; You built sand castles, played hide and seek, asked silly questions, searched for the brightest star and pretended to be a scientist. You need that curiosity and invention in your business also. Technological inventions are…

Six Tips To Run a Successful Startup

Mamta Sharma

With a new buzz and initiatives taken by the Indian Government like “Make in India” and “Start-up India” India’s start-up scenario over the last decade has been in the limelight in recent years. These initiatives gave birth to several investors, start-ups, and accelerators, to support and promote an individual’s entrepreneurial journey. All these activities have resulted in a decent boom in the start-up culture and an entire eco-system in India. So, what’s triggering this ever-changing start-up eco-system? It is, of course, the sudden cultural shift that inspires an individual to…

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