World CX Summit – India to Showcase the Impact of Customer Centricity on Business Growth

The 10th global edition of the World CX Summit is set to impact India’s CX landscape by bringing together renowned pioneers and experts in the field of customer experience. The summit aims to provide a platform for engaging in discussions, sharing knowledge, and recognizing industry veterans for their noteworthy contributions through the highly esteemed World CX Awards. Thursday, April 27, 2023: The 10th Global Edition of the World CX Summit, organized by Trescon, is set to take place on 27 April 2023 at The Westin Gurgaon, New Delhi – NCR.…

THE USE OF TECHNOLOGY FOR IMPROVING THE ACCESS OF SMALL BUSINESSES TO CREDIT

Technology has revolutionized the world and the business world is no exception. Apart from helping businesses in operations and innovations, technology has empowered small businesses.   The biggest concern for small businesses is arranging adequate funds. So, technology has made the process of loans faster and more transparent, enabling small businesses to operate and grow. It won’t be wrong to say that technology has a significant role in their success.   Technology has made the financial sector more dynamic and comprehensive. Recognizing the potential of Technology to arrange accessible Credits and enhance…

Ease Of Doing Business in India: Global Perspective and the Factors That Influence the Ranking

India has always been a sought-after destination for tourists, traders, and explorers. It is a region of entrancing colours, engaging cultures, and tremendous diversity. However, many people are unaware that India also has a rapidly developing economy and is a hub for entrepreneurship and innovation. The nation is evolving into a centre of commercial activity, providing a plethora of chances for anyone willing to take the risk.  India has great promise, but historical challenges have made doing business difficult. Yet, the Indian government has been making efforts to foster a…

TOP 10 CRM FOR SMALL BUSINESSES AND THE BENEFITS

CRM (Customer Relationship Management) is a category of software that aids companies in organizing, managing, and specifically tracking their customer interactions. The CRM can also help you store customer data, which you can efficiently utilize to streamline the sales and marketing operations and increase customer service throughout the entire organization. This data also includes the user activity, client lifetime value, purchase history, and specific notes on the sales interactions. CRM software tracks the behaviour and actions of your present and potential consumers through your business’s website, social media accounts, or…

FUTURE OPPORTUNITIES FOR TECHNOLOGY TO SUPPORT ECONOMIC INCLUSION

Economic inclusion, or having access to formal financial services like bank accounts, credit, and loans, is one of the most effective ways to end poverty cycles. Unfortunately, as many as 1.7 billion individuals worldwide still need bank accounts or access to financial services. Those already economically vulnerable will find it more challenging to improve their circumstances because of this condition. Fortunately, AI and blockchain are only two examples of cutting-edge technology bringing novel approaches to expanding people’s access to formal money. Technology can foster inclusiveness by enabling new ways of…

KEY DRIVERS OF DIGITAL ENGAGEMENT FOR MSMEs

A few key drivers for MSMEs to consider when implementing a digital engagement strategy. These include intentionality, cost-effectiveness, complementarity, and integration. Considering all of these factors, you’ll be well-off on your way to holistically engaging with digital technologies. Intentionality Increasingly, small business support organisations recognise that digital technologies can transform how they support small businesses. As a result, these organisations are experimenting with new methods to reach small businesses. While traditional forms of support still matter to many small businesses, digital technologies have become integral to small businesses worldwide. Creating…

MSME NATIONAL IPR YATRA 2023

An initiative of the Government of India, under the Micro, Small & Medium Enterprise Ministry, the MSME National IPR Yatra 2023 was successfully conducted in Bengaluru on 23 & 24 March’23, to create awareness about the benefits of IPR and conduct sessions on how MSMEs can filing for Patents, trade mark, copyright, and many other IPR related topics. The 2-day event MSME National IPR Yatra, Bengaluru was organized by MSME DFO, Bengaluru in association with the National Law School of India University and co-organized by Small Enterprise India. With many MSMEs operating in overlapping and crowded markets, the need…