Announcing winners of ‘The Amara Raja Better Way Awards’ 2024

The Amara Raja Group, a $2 billion global conglomerate, is proud to announce the winners of 2nd Edition of ‘The Amara Raja Better Way Awards’, held on 20 December’24 at the Amara Raja Auditorium, Tirupati, Andhra Pradesh. The prestigious annual awards were instituted two years ago to acknowledge and celebrate exceptional individuals and entities that contribute to improving the quality of life in rural areas by providing better access to better opportunities. They were evaluated on their social and community impact, as well as their role in creating local employment…

India International Industrial Expo 2024: A Catalyst for Industrial Revolution

The India International Industrial Expo 2024 (IIIE 2024), hosted by the Kerala State Small Industries Association (KSSIA) in partnership with Metro Mart, has emerged as a landmark event for the Industrial, Manufacturing, and Engineering sectors. Held from December 13 to 15, 2024, at Kochi, Kerala, the expo is a beacon of innovation and collaboration, uniting global experts, cutting-edge technologies, and revolutionary ideas under one roof. A Grand Beginning Inaugurated by Chief Minister Pinarayi Vijayan, the event was graced by an illustrious panel of dignitaries, including Industries Minister P. Rajeev, Finance…

Understanding Digital Transformation: Simplifying the Concept for SMEs

Digital transformation is a term that has gained prominence in recent years, often perceived as a complex, costly, and unattainable process for small and medium enterprises (SMEs). Many SME owners believe that digital transformation is reserved for large corporations with vast resources. However, this could not be further from the truth. In today’s fast-paced business environment, digital transformation is not just a buzzword but a crucial step for SMEs to stay competitive, enhance efficiency, and cater to an increasingly digital-savvy customer base. This article aims to simplify the concept of…

Digital Transformation: The cultural revolution within organisations

One of the best definitions of Digital transformation comes from The Enterprisers Project, which states “Digital transformation is the integration of digital technology into all areas of a business, fundamentally changing how you operate and deliver value to customers. It’s also a cultural change that requires organisations to continually challenge the status quo, experiment, and get comfortable with failure.” In the complex landscape of digital transformation, technology is merely the visible tip of the iceberg. The real engine of successful transformation lies beneath the surface – in the organisational culture that either…

Rural India Entrepreneurship: Opportunities and Challenges in the Present Era

Entrepreneurship has emerged as a cornerstone of economic growth and societal transformation in contemporary India. With nearly 75% of the population residing in rural areas, primarily engaged in agriculture and allied activities, rural entrepreneurship holds immense potential for driving sustainable, inclusive, and smart growth. Recognizing its significance, the Government of India has incorporated entrepreneurship into its 2020 strategy for economic development. However, the pathway to unleashing the entrepreneurial potential of rural India is strewn with both opportunities and challenges. The Importance of Rural Entrepreneurship Rural entrepreneurship is not merely about…

Hyperlocal Delivery Revolution in India: Opportunities, Challenges, and Future Prospects

India’s hyperlocal delivery market is undergoing a rapid transformation, reshaping how consumers shop and businesses operate. By leveraging technology and local resources, hyperlocal delivery has created a paradigm shift in eCommerce logistics. This market’s exponential growth, fueled by evolving shopping trends, convenience-driven consumers, and digital adoption, has positioned it as a key driver of India’s digital economy. However, as with any emerging sector, it brings its own set of opportunities and challenges. The Rise of Hyperlocal Delivery in India Hyperlocal delivery refers to the process of delivering goods or services…

Global Entrepreneurship Week: Uniting Innovators Across the World

Global Entrepreneurship Week (GEW) is a worldwide celebration of entrepreneurship, innovation, and collaboration. Taking place annually in November, this transformative initiative brings together millions of individuals across more than 200 countries to spotlight the crucial role entrepreneurship plays in economic development and social progress. It is a week of inspiration, learning, and networking, offering a platform for entrepreneurs, investors, policymakers, educators, and business leaders to connect, share ideas, and forge partnerships. From startup founders showcasing their innovations to students taking their first steps into the entrepreneurial world, GEW fosters a…

The Generative AI Revolution: Unlocking Potential for Small Businesses

Generative AI is the latest innovation in the world of artificial intelligence, and it’s taking industries by storm. From creating hyper-personalised marketing campaigns to automating complex tasks, this technology has the potential to revolutionise how businesses operate. While the initial buzz around AI might make it seem like a tool for tech giants and large corporations, generative AI is particularly transformative for small businesses. Why? Because it levels the playing field. It offers small enterprises the chance to compete with industry leaders by providing tools that are cost-effective, accessible, and…

The Childlike Spirit: Lessons in Resilience, Joy, and Growth for Every Entrepreneur

November 14th, celebrated as Children’s Day in India, holds a special significance as a reminder of the qualities we often overlook but could benefit immensely from as adults. Children’s Day commemorates the birth anniversary of Pandit Jawaharlal Nehru, India’s first Prime Minister, who held a deep affection for children and recognised their potential to shape the future. Observing this day offers a unique opportunity not only to celebrate the innocence and joy children bring into our lives but also to reflect on the qualities that make them so inspiring—and how…

Embracing Digital Transformation: A Path to Success for Small Businesses in India

Picture this: a bustling marketplace where every shopkeeper, no matter how small, is connected to customers not just locally but across the globe, with transactions, promotions, and customer support all happening digitally. In today’s evolving business landscape, Indian small businesses face a critical choice: adapt to this digital shift or risk becoming invisible in a marketplace that’s rapidly going online. Digital transformation, once considered a luxury, is now an essential pathway for survival and growth in an increasingly digital-first world. However, despite its potential, many small businesses in India hesitate…