The Open Network For Digital Commerce (ONDC) initiative is poised to bring about a transformative change in the e-commerce landscape of India. Considering how quickly online commerce has expanded and the increasing importance of the digital economy, ONDC aims to create a unified platform that revolutionizes how businesses operate, and consumers engage in online transactions. This article explores the various aspects of the ONDC initiative, including its objectives, potential benefits, and the impact it could have on the e-commerce industry in India. Background of the ONDC Initiative The ONDC initiative was launched…
Category: Featured
Cultivating Success: The Power of Corporate Identity for Small Businesses
Having a strong corporate identity is just as important for small businesses as it is for large corporations. Incorporating your corporate identity into your interactions and communications will help you connect with your audience on a deeper level and inspire them to support your company’s mission and values. It inspires the audience and is a powerful way to create a strong and lasting connection with your stakeholders. A well-defined corporate identity helps your small business stand out in a crowded marketplace. It makes your brand easily recognizable and memorable, which is essential for…
MARKETPLACE MAGIC: THE RESILIENCE AND REVIVAL OF INDIA’S STREET VENDORS
Street vendors are one of the most marginalised, poor as well as vulnerable sectors of the urban informal labour market. While street vending is seen as a thriving business given its capacity to adapt to the changing demands of urban society, this category of self-employed persons is yet to receive legal legitimacy. Several factors contribute to this situation, the prime among them being access to formal credit. While it can be argued that financial inclusion and inclusive growth can together generate self-employment opportunities and alleviate poverty and unemployment, easy access…
“Export Strategies for MSMEs” Seminar Declared a Resounding Success
The “Export Strategies for MSMEs” seminar that concluded yesterday 31 October’23, proved to be a resounding success, leaving attendees with valuable insights and knowledge on how to excel in the world of exports. This informative event featured sessions by eminent subject matter experts, making it a great learning opportunity for aspiring exporters and established businesses alike. Organized by the MSME DFO, Bangalore in association with the FEDERATION OF INDIAN EXPORT ORGANISATIONS and various Export Promotion Councils like The Agricultural and Processed Food Products Export Development Authority (APEDA), Directorate General of Foreign Trade (DGFT), ECGC Limited and MSME Media…
REVENUE ALIGNMENT: How to Pull Marketing, Sales and Customer Success Together
The story of Sales and Marketing at odds with one another is familiar. Though they might use different approaches to get there, both groups have the company’s best interests at heart. In today’s cutthroat market, SMEs must combine strategy and technology to achieve long-term growth. This development revolves around revenue alignment, or the coordination of Marketing, Sales, and Customer Success efforts. This coordination serves as the catalyst for flourishing profit margins, contented clients, and increased sales. We will examine revenue alignment as it relates to small and medium-sized businesses (SMEs)…
How Embedded Finance Helps SMBs Benefit From ‘Real-Time’ Cash Acceleration
In today’s fast-paced digital economy, innovation is crucial to addressing the underserved working capital needs of Small and Medium-sized Businesses (SMBs). Financial automation and Embedded Finance (EmFi), the integration of financial services into non-financial platforms, have emerged as transformative solutions for extending credit products to SMBs, enabling them to effectively manage their cash flow. The Era of EmFi: A Revolution in Financial Services EmFi operates at the intersection of finance and technology, breathing new life into traditional financial models. It represents a significant shift, where financial products and services are…
THE DATA-DRIVEN WAY TO WIN CUSTOMERS’ HEARTS
In today’s ever-changing business environment, winning the affection of customers is no longer a gamble; it takes meticulous planning and execution. Thanks to modern technology and the increased reliance on analytics, businesses have discovered an improved method for comprehending and intriguing their target audience. This is the dawn of the data-driven approach, in which customer-centric plans are bolstered through knowledge attained from data analysis. This writing will explore how businesses can use information to build meaningful relationships with their customers and create lasting impressions. Comprehending the User Landscape Via Information …
EXPORT STRATEGIES FOR MSMEs
Welcome to the “Export Strategies for MSMEs Conference 2023“. In a rapidly globalizing world, MSMEs are increasingly seeking to expand their reach and tap into international markets. Exporting offers these businesses a pathway to growth, increased profitability, and diversification. However, navigating the complexities of international trade can be challenging. This conference is designed to equip small business owners, entrepreneurs, and aspiring exporters with the knowledge, strategies, and resources needed to succeed in the global market. Why Export Strategies for MSME Conference: Global Opportunities: The world is more interconnected than ever before.…
Small Enterprise India partners with BLR Cargo for Small Enterprise Logistics and Supply Chain Summit’23
Small Enterprise India is proud to announce its partnership with BLR Cargo, the Cargo division of Kempegowda International Airport Bengaluru (BLR Airport), for the 3rd edition of Small Enterprise Logistics and Supply Chain Summit’23. The event will bring together industry leaders, government officials, and logistics experts to discuss the latest trends, challenges, and opportunities in the logistics and supply chain sector. The Small Enterprise Logistics and Supply Chain Summit’23 is a leading event in the logistics and supply chain industry in South India. The summit will be held on 07th November 2023 at…
TOP 15 SaaS TOOLS FOR SMALL BUSINESSES
SaaS tools, or SaaS products, are cloud-based on-demand software distributed online for businesses to access through a subscription. They’re web-based software you can use without needing expensive equipment or installing it on your system. The benefits of utilizing SaaS tools to run your business: Free and easy access from anywhere and on any device Flexible pricing options Fast and rapid security updates Consistent feature enhancements HERES THE LIST OF THE TOP 15 SaaS TOOLS FOR SMALL BUSINESSES 1. Slack Slack offers a refined user layout and outstanding interface that is…