Small Enterprise India, had caught up with a few of the Startups during the Headstart’22 event and had an insight into their successful journey.

  • Brief intro about you and the company, your team, and your journey so far.

Mehul is a serial entrepreneur, visionary, a critical thinker and a Business Strategist known for turning business ideas to a sustainable and successful businesses by building scalable business models, planning for effective execution strategy and attaining ambitious business growth trajectory.

With his highly analytical and out of the box thinking blended with his strong execution skills – He has been working with aspiring entrepreneurs and established businesses as business mentor, Business Coach, startup coach, startup consultant, business consultant, business advisor to simplify the way businesses are started, Managed and grown in India and across the globe

Mehul Kumar is a Chartered Accountant (CA), Certified Information Systems Auditor (CISA) from USA, ISO 27001 Lead Auditor, UK, Certified Information Privacy Professional (CIPP/E), Certified Information Privacy Manager (CIPM), EU GDPR Certified Expert Practitioner (CEP). He is also a member of ICAI-India, ISACA-Chennai Chapter and life member of Society of Auditors, Chennai.

Expertpoint.in is a unit of Traecit Business Consultants LLP launched in 2015. Expertpoint.in is a business enabling start-up studio helping aspiring entrepreneurs and established businesses to Start, Manage, Protect and Grow their business by offering 100+ business services under one roof provided under a single platform by a single vendor.

When Mehul Kumar and Vinodh Soundararajan, co-founders of Expertpoint.in were asked about their vision of providing 100+ services at one stop, they said, “Coordinating with multiple vendors is a tedious task and can result in loss of critical productive hours – Thereby costing entrepreneurs, loss of holistic, futuristic, and continuing growth vision of their core business idea” Hence, there was a critical need for a one-stop solution to enable ease of doing business.

From start-ups to well-established businesses to government PSU to MNCs, Expertpoint.in has served everyone — every industry and sector in India and across the globe.

Services are provided by subject matter experts and a team of skilled resources like – Chartered accountants, US CPAs, Lawyers, Company Secretaries, financial advisers, Human resources, information technology experts, Branding and digital marketing professionals.

  • What made you become an entrepreneur?

Indian economy is at pivotal point of growth and is well established to become epicentre of entrepreneurship in coming years. This requires for strong support system for businessman to make this dream come true. Expertpoint.in seeks to fit the business ecosystem and needs of the businesses by providing 360-degree growth help with a team of skilled resources.

Personally, being part of the start-up ecosystem is exciting as you keep learning from inspiring entrepreneurs who are working on some brilliant and mind boggling business ideas to solve real issues and ultimately contribute to the growth of the nation by fostering and supporting the start-up eco-system in the country and across the globe. Indeed a Dream come true.

  • What purpose does your brand solve? Which industry does it fall under?

Expertpoint.in is a business enabling Startup Studio fostering true ease of doing business by providing 360-degree support from Incorporation to IPO.

Unlike the conventional players in the market who provide bits and pieces of service and businesses has to coordinate with 8-12 different vendors – Expertpoint.in is a single platform and vendor which provides 100+ business services under one roof which includes Business Registrations, Licenses, Accounting, VCFO, Taxation, HR and Payroll, Compliance Management, Legal Services, Marketing, Branding and Designing Services, Intellectual Property, Technology and Web Support, Information Security, Investments and Funding assistance and the list goes on and on, but the service does not end here.

No multiple office visits or no waiting in queues, Expertpoint.in provides services digitally within seconds and delivers you the best results.

  • Have you raised any funding earlier? If yes, what was your experience and how many investors did you meet until the final meet clicked?

We are bootstrapped

  • If you haven’t raised any funding, what are your plans for fundraising?

We are bootstrapped

  • Briefly explain your Business plan – Why your brand, competition, USP and how do you see it growing in the next 5 years?

In the long term, we are looking to expand our services PAN India and across the globe and be the go to company for starting, managing, protecting and growing your business. If you are doing business – Think Expert Point

As part of the expansion plan, we are looking forward to collaborate with Government Agencies, Business Eco-system enablers, Private Investors, financial Institutions, PE Funds, Venture capitalists, Angel Funds to deliver holistic value to business man.

  • Recognitions and Future Plans
    • Expertpoint.in has been recognised by the Government of India and DPIIT as a Start-Up.
    • Best-Emerging Company – business accelerator category by the Nationwide SME Award.
    • Entrepreneurs of the year 2021 by International Business network (IBN – MSME)
    • Recognized start-up by government of India in Dubai Expo 2020 – Represented by our co-founder Mehul Kumar talking on building a sustainable business.
  • How was your experience at Headstart HS.X 2022?

It was a wonderful experience, wherein we got to meet different stakeholders of the start-up eco-system and lot of new start-ups. Well organized and on boarding experience was smooth. Looking forward to be part of many such events.

  • Please share your advice/suggestion for those aspiring Startups

These days entrepreneurs / Start-ups are more focused on being investor ready and building a business to attract big valuation and providing exits to Investors. This has shifted focus from core art of doing business itself and led to companies burning enormous amount of cash to survive in the market.

One of the first and major piece of advice that, We would like to give our new age entrepreneurs is that always focus on building a sustainable business for long term survival with a scalable and stable revenue model. Investors will automatically be attracted towards you.


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