Developing the Emerging Generation in Family Business

Parents of the senior generation often express a sentiment: “We’ve allowed our children to decide their own paths” (“Ja Jee Le Apni Zindagi”). This autonomy is valuable, but have we adequately guided them in exploring options before making choices?  Too frequently, the next generation’s career decisions are influenced by peer trends rather than their own strengths, interests, and available opportunities. …

DIGITAL SUPERSTARS: EXPLORING THE WORLD OF VIRTUAL INFLUENCERS

Thanks to the widespread implementation of digital technologies, businesses of all sizes are doing better than ever. However, a fascinating phenomenon known as virtual influencers has emerged amidst all this digital upheaval, capturing the attention of consumers and businesspeople alike.  These intricate computer-generated characters are a huge leap in terms of design and craftsmanship from what earlier algorithms could produce.…

Exploring the History and Advantages of Software-as-a-Service (SaaS) and its Significance for Small Businesses

Software as a service (SaaS) is one of the most popular and beneficial technological advancements that deliver software in which users pay for any software they use for a specific amount of time, with the cost determined by supply and demand in the market.  Software ownership is a very expensive process. Paying per hour of usage, rather, would be financially…