Month: July 2020

Logistics in the E-Commerce Era

Swathi Bhat

The ever-changing e-commerce scene has resulted in major changes in the way logistics work. Certain processes that ensured success in the past years may not necessarily yield the same results today. Owing to the increasing demand from different e-commerce channels as well as new expectations from customers, businesses and logistics companies have started investing in advanced technologies and improved management systems. Implementation of new, advanced logistics and supply chain processes is the key to winning the game in this e-commerce era. The pre e-commerce era merely involved transportation of goods…

Operation Key to Success in Franchising Business

Chackochen Mathai

I have written about various topics such as how to choose the right franchisee, how to be a good franchisor, what are the various things that we need to look at in a franchising business like finding the right location, having the right branding strategy, fixing the best interior possible without compromising the design and the materials prescribed by the franchisor, having the right HR solutions, having the right marketing and then we saw how a franchise manger need to be in a franchising company and the key role that…

7 Ways Marketing will Change in 2020

Mamta Sharma

With the growing advancement and evolution of modern technology, you can expect the things that are driven by technology to move at the same pace. Digital marketing is one of those things that is going to get affected by the way technology is advancing in 2020. With advanced technology, new tools, and changing algorithms, digital marketers are frequently pacing up with the advancement just to keep up. It’s necessary to stay aware of the continuing trends to remain at the top of the game. Here are the top 7 marketing…

Safety Gear for your Business

Sumaiya Khan

From the first stepping stone to its entire life span, a business faces different types and amount of risks. These factors could be the real deal breaker and can harm the business extensively. Business insurance plays an important role in guarding a business’s future against losses. It protects your business’s assets, income and property from liability that may occur during the operation of a business due to unseen incidents. Business insurance saves your business’s future by minimalizing or eliminating financial loss. In a layman language, often referred to as commercial…

Sales Tools every Business must have

Mamta Sharma

Running a business has never been a child’s play but the evolving technology and growing reach of the internet and virtual world has made it more complex. It’s equally true that every successful business has a common objective and mindset. They must be well structured, fast and scalable. They have to be competitive, hungry to grow and eager to learn. It’s particularly true for startups and small businesses that focus on B2B sales. But achieving success in business without relying on certain sales tools is not possible. Here are some…

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