Small Business Strategies That Need to Evolve in 2022

“Customer is King” is a common term referred to in the business world. Be it any industry, you always know that your business entirely works upon your customer’s needs, demands, addressing their pain points via products, service, and the overall experience. As the global pandemic hit, companies have dramatically changed the way they do small business over the course of two years. Simply put, small businesses must adapt to survive post-pandemic for the future customer and beyond. Most successful brands understand that their customer is the center of every decision…

Workplaces Poised for Positive Makeover in 2022

New Zealand’s Prime Minister Jacinda Ardern was on November 8, 2021, telling her country how she and her administration were charting the way ahead amid an apparent waning of the pandemic when her three-year-old daughter interrupted the live video feed. A somewhat-flustered but still smiling Ardern told the toddler to go back to bed, before turning to the camera and apologizing to the people. The video went viral, but it was neither the first nor the only one of its kind. From newscasters to techies to streamers, people across the…