Green and Good Store: Defining New Means of Responsible Consumerism
From the Editor's Desk
Technological advancements have turned the world into a global village, where consumerism determines the 'making and breaking' of world economies. The high exploitation of natural resources to quench the thirst of irrational consumerism hangs like a 'Sword of Democles' over the very existence of this 'blue planet'. Here comes the importance of turning to 'Responsible consumerism'.
Green and Good Store, the brain child of Aparna Bhat Nagar, is one such initiative to leverage the power of responsible consumerism to bring about positive environmental and social change in the world. Aparna Bhatnagar the founder of online retail store Green and Good Store shares with Krishnakumar C K, Editor, Small Enterprise India, her vision and the core values behind her green initiative.