23 October 2017

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HP, Intel brings 'Make IT Happen’ for SMEs

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Ranjivjit SinghHP and Intel Corp, has announced the India launch of its integrated digital campaign 'Make IT Happen: See Real Results' aimed at small and medium enterprises (SMEs) in the country. 

The campaign is created in collaboration with the media partner CBSi. This platform will witness HP Personal Systems Group engaging and supporting SMBs across the region through a dedicated interactive microsite (http://in.we-makeithappen.com).

The platform will serve as a one-stop online information centre, where SMEs will have quick access to customer case studies, videos streams, product information and other resources aimed at helping small business owners achieve real business results. 

In conjunction with the launch of the campaign, HP and Intel are also running 'The Small Business BIG IT Challenge', which aims to showcase how existing SMEs are taking their businesses to the next level with technology. It gives the participants a chance to win HP products and solutions powered by Intel to the value of Rs.. 4,50,000 and a free expert small business consultation.

“We are catering to the needs of the Indian SMB market from a decade now and we have observes a struggle with regards to business operations. When it comes to making decisions on the technology required to build scale, it becomes a challenge for a typical SMB.” said Ranjivjit Singh, chief marketing officer, Personal Systems Group, HP India.

 

 

With 'Make IT Happen: See Real Results', HP and Intel will show smaller and mid sized businesses the value in investing in technology designed for business. Singh added, “Ultimately, our objective is to empower small business owners in a way which see them achieving real results, while they leave their IT worries to us.”

 

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