21 November 2017

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Colosceum Media: Creating Creativity

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Ajit AndhareA first generation entrepreneur with 14 years of global marketing, business management & leadership experience in building brands through content, Ajit Andhare has founded Colosceum Media Pvt. Ltd in 2007.

The main objective behind this inception was to successfully build the company into one of India’s leading content development & production company with landmark shows such as Wheel Smart Srimati series, Splitsvilla franchise, Jai Shri Krishna & Masterchef India.

In the business of conceptualization and creation of multimedia assets and IPs, Colosceum Media is a fast emerging media company as one of India’s leading independent multi-genre producers it offers content development expertise for television & filmed entertainment as well as consulting, strategic and research advisory services to clients.

Colosceum holds India territory rights for numerous global formats and actively seeks partners to bring successful formats & telenovelas to India. Colosceum also works closely with media buying companies & brand owners to develop AFPs & brand solutions.

Within a short span of time Colosceum has developed a strong body of work in Indian Television producing some of India's top rated shows in diverse genres from family dramas, game-shows, mythological, reality series across Star Network, Imagine, Unilever, MTV, DD, Group M, Channel V and Colors to documentaries & short formats for international networks such as NHK Japan, Caldecott Singapore.

Colosceum has produced shows for premier general entertainment channels like Star Plus (Amul Masterchef India), Colors (Jai Shri Krishna), Star ONE (Shakuntala) and NDTV Imagine (Meera).

Colosceum completed its third year of operations in March 2010. In the last financial year, the company had revenues of about INR 33 crore, with net profit of INR 34 Lacs.

Starting his career as management trainee with Unilever India in 1995, Andhare has worked across several Unilever businesses from feeds to detergents and was posted to Unilever Thailand in 2007 as regional activation director in hair care for Asia Pacific region. Besides his business & marketing background he is credited with creating an IP for Unilever that won several media & branding awards & is regarded leading edge work in branded entertainment in India.

Ajit is an alumnus of Indian School business and a graduate from National Institute of Technology, Rourkela.

With this success story, we have clearly understood that successful Indian entrepreneurs like Ajit Andhare, have all the required courage, experience and expertise. All they need to the chance to prove themselves. We wish him a great luck in his future endeavors.

 

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