18 September 2019

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Marketing Prescription: Think like buyer, not seller

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Think like buyer, not seller

Mr Ashwin MerchantIn last ten years how you have changed as customer? Demanding quality, best price, free delivery, extended credits, more guarantee, choice of colors, size, shape, material … but, when you make products you do incorporate some of these and many more that your customer demands?

Think and answer these 5 questions to yourself : who is my customer? who is not? why my customers are mine? why others don't? what my customers buy from me and what I have to sell?


To reach to Mr Ashwin Merchant:  This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Earlier in the Series:

Forget 4Ps, Study 17Ps

Find weakness in strength of competitor

Never make mistake to discount quality

Distinguish or Die

Make Yourself Unmatched

Last Updated ( Thursday, 02 June 2011 12:45 )  

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